hero

The 22nd edition of ColourNext advances a colour-and-material intelligence forecast in which “Cardinal” functions as the Colour of the Year and “Spring Tune” as the Wallpaper of the Year, together outlining a 2025 design vocabulary grounded in emotion, reflective calm, and expressive identity. 

Asian Paints ColourNext has released its 2025 forecast (22nd edition), positioning “Cardinal” as the Colour of the Year and pairing it with “Spring Tune” as the Wallpaper of the Year to frame the year’s dominant colour and décor narratives. 

“Cardinal” is presented as a dusky hue intended to foreground authenticity and the complexity of being human, with emphasis on emotional resonance, warmth, and a forward-facing boldness that can translate across interiors, fashion, and design contexts.

Within the same forecast, “Spring Tune” is described as a nature-evocative wallpaper concept, using muted tones and botanical motifs (including stems, leaves, and flowers emerging from attar bottles) to propose serenity and contemplative domesticity.

Beyond the annual “colour + wallpaper” selection, the forecast is structured around four design directions—Feel More, Salt, India Everywhere, and Bad Taste?—that function as thematic containers for broader cultural and aesthetic shifts expected to influence design practice during 2025.

ColourNext is framed as a research-led decoding of cultural, emotional, and aesthetic shifts, with the 2025 colour and the four design directions positioned as an interpretive toolkit intended to catalyse creative work and extend design’s experiential role.

Amit Syngle,

Managing Director & CEO, Asian Paints Ltd.

The 2025 Forecast Directions as Design Hypotheses.

The four named directions can be read as hypotheses about how people will seek meaning in spaces—through heightened feeling, elemental materiality, a mature global Indian aesthetic, and a recalibration of taste norms toward maximal expression. 

Practical Reading: What the Forecast Implies for Specification 

While ColourNext is presented in cultural terms, it can be operationalised as a set of specification heuristics—linking colour choices, surface patterns, and material cues to distinct affective and social narratives.

Application‑Oriented Takeaways

  • Treat “Cardinal” as a primary chromatic anchor when the design intent is to communicate authenticity, warmth, and emotionally resonant depth rather than neutral minimalism.

  • Use “Spring Tune” when the objective is to introduce calm and restorative ambience through muted palettes and nature-associated motifs, especially where domestic serenity is a central performance criterion.

  • Apply Feel More as a cue to increase sensorial and narrative intensity—e.g., layered textures, experiential detail, and emotionally “loud” moments—while still maintaining coherence in the overall composition.

  • Use Salt as a material-logic prompt: prioritise elemental references and surfaces that evoke crystalline diffusion and clean mineral clarity, translating functional material stories into visual/atmospheric outcomes.

  • Interpret India Everywhere as permission to specify a globally fluent palette and vocabulary that does not over-explain provenance, balancing heritage cues with contemporary form and confident contrast.

  • Deploy Bad Taste? selectively for spaces where expressive maximalism is desired—using high-contrast, ornament, and deliberate excess as a strategy to contest inherited “good taste” constraints.

The forecast positions colour not merely as surface treatment but as an experiential instrument—capable of shaping perception, influencing creative expression, and enabling spaces to carry cultural and emotional meaning.

Amit Syngle,

Synthesis of the ColourNext framing across the Grazia report and supporting ColourNext descriptions.